2013 dodge dart gts tribute.JPGThe 2013 Dodge Dart is expected to be a major player in the
    compact sedan segment and Chrysler has big hopes–enough so that company CEO
    Sergio Marchionne is reportedly considering postponing the expected start of
    production past the planned date of April 1st to “avoid being
    jinxed”.  Marchionne made this comment
    last week at the Geneva Motor Show, referring to the jinx that could hit the
    car if production was to begin on April Fool’s Day.

    It is unclear whether or not Sergio Marchionne was serious
    about his comments to delay the start of 2013 Dodge Dart production, but with
    the planned start date of April 1st falling on a Sunday – perhaps
    the Chrysler boss will indeed hold off on the start of production until that
    Monday, April 2nd.

    Chrysler expects the 2013 Dodge Dart to help the company
    succeed in the compact car segment–an area in which they haven’t really been
    competitive since the Dodge Neon was killed off in the early 2000s.  While some people may find the superstition
    to be silly, starting the production of such an important vehicle on a famously
    unlucky day could bring upon some bad juju that the Dodge brand certainly
    doesn’t need with this brand new vehicle.

    Should production begin on April 1st after this
    report, it can be expected that any problems with the 2013 Dodge Dart early on
    will be blamed on a possible jinx from
    production beginning on the unlucky day.

    Discuss the 2013 Dodge Dart in our new Dart forum section here!