BU012_053EV.jpgTomorrow at 6:24pm Eastern Standard Time, the 138th
    running of the Run for the Roses will take place as the horses take the post
    for the 2012 Kentucky Derby and the Chrysler Ram Truck brand is once again one
    of the key sponsors for horse racing’s crown jewel. 

    In addition to having the Ram Truck brand proudly displayed
    on the Kentucky Derby website over the past few months, Ram trucks will be
    prominently featured in unqiue displays around the grounds  as well as those trucks used to provide
    services during the weekend’s races which are capped off by the 2012 Kentucky

    There will be a variety of 60
    second Ram Truck commercials that run during the broadcast for the Kentucky
    Derby along with all of the day’s televised races as well as signage in and
    around the grounds at Churchill downs.  There
    is also a short segment slated by the folks at NBC Sports featuring the Ram
    1500 and Ram 3500 Laramie Longhorn.

    Those track officials who help to load the horses into their
    positions in the starting gate for the 2012 Kentucky Derby will be sporting Ram
    Truck brand apparel (which unfortunately could be rain gear) and for the
    owners, jockeys and trainers the Ram brand will once again host the “Horsemen’s
    Lounge”.  This is an area for the race
    teams and their jockeys to relax between the day’s races with television,
    internet and refreshments along with more Ram branded displays for these
    wealthy horse racing participants.

    Horse racing fans can catch the early action from Churchill
    Downs tomorrow from 11am to 4pm (all times Eastern Standard Time) on the NBC
    Sports Network and the actual coverage of the Derby comes on the air at 5pm on
    NBC with the main event set to begin at 6:24pm.

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