Could SRT Introduce a Supercharged Upgrade Package?
by Patrick Rall When the Chrysler Group introduced the newly formed SRT brand, they became the first company to offer a cross-brand group focusing strictly on performance, but if some new rumors prove to be true – the Street and Racing Technology brand could become the most powerful brand in the American market.
by Patrick Rall Recently, the Chrysler Group announced a major management shakeup as Dodge Chief Executive Office Ralph Gilles was removed from his position to clear up time in his schedule to run the newly formed SRT brand. That’s right – the high performance Street and Racing Technology models from Dodge, Chrysler and Jeep are […] More »
Ma Mopar may not be in the best shape right now, with the American economy struggling right alongside the currently-weak automotive industry, but in the meantime the show goes on in the Chrysler headquarters with plans for future models. During an interview with Automotive News, VP of product development Frank Klegon commented that the next […] More »