New Hellcat Commercials Arrive
The folks at Dodge have rolled out two new badass commercials – both of which focus on the Challenger SRT Hellcat in very different ways. FCA is positioning Dodge as a high performance brand, so as vehicles like the Dart and the Caravan leave the lineup, we will see more marketing attention paid to the […] More »
The Tuff Truck concept is simple: take an old 4×4 on a course that looks more like it’s been made for a dirt-bike race. But who knew an old Durango would be so game?
The Dodge brand has rolled out a pair of new advertisements and these 30-second spots focus on the high performance capabilities of the modern Dodge brand, with lots of emphasis placed on the Hellcat Challenger, the Hellcat Charger and the beautiful Viper. While Chevy fans might like to compare the Camaro, the Chevy SS and […] More »
I’ve never met the person behind the wheel of the Dodge Durango in the following video, but I can tell you something about them: One of the beliefs they hold.
The 2016 North American International Auto Show is underway in Detroit and those folks who love big horsepower won’t find a display more alluring than that of the Dodge brand. While there are a few lower performance models, such as the Dodge Journey, the rest of the display is really a tribute to the high […] More »