Colors like Plum Crazy and Stryker Red aren’t cooked up by a stroke of luck. Automotive colors are created through a process that considers the vehicle, its purpose and the inspiration behind the color. It also examines outside influences like consumer products and color technology to design colors that are appropriate to each car or […] More »
By: Yoav Gilad | April 18, 2013
This past weekend, Chrysler and Fiat CEO Sergio Marchionne sent his personally owned 2011 Dodge Challenger SRT8 to Palm Beach Florida for the Barrett Jackson Auto Auction with the proceeds of the sale being earmarked for the United Way of Detroit. In addition to being a special auction because this car was owned by one […] More »
By: Patrick Rall | April 10, 2013
When you talk about Modern Mopar Muscle, there is no way that the Dodge Viper can be excluded so when you combined a Dodge Viper SRT10 Roadster with the incredible Viper powered V10 Dodge Tomahawk – it really can’t get much more Mopar Muscular than that. This week’s Mopar Muscle Thursdays feature is a short […] More »
By: Patrick Rall | March 28, 2013
This past weekend brought about the 8th annual Spring Festival of LXs and with such a massive group of Charger, Challenger, 300 and Magnum owners located in one SoCal location, the Chrysler Group used the show to debut the new limited edition SRT Charger 392. Unfortunately, this new package doesn’t add any go-fast goodies but […] More »
By: Patrick Rall | March 25, 2013
Yesterday afternoon, the Chrysler Group dropped the details on the highest performance SRT Viper so far with the new 2014 Viper TA designed for legal street use and venomous track use. Many Mopar fans see the TA and think back to the 1970 Challenger T/A but in the case of the 2014 Viper – TA […] More »
By: Patrick Rall | March 19, 2013
This past Saturday brought us the 2013 running of the 12 Hours of Sebring and while the 2013 SRT Viper GTS-R teams looked fantastic early on, mechanical issues hit both teams hard during the legendary endurance race. Because of those problems, the best finishing Viper in the 12 Hours of Sebring was the #91 Viper […] More »
By: Patrick Rall | March 18, 2013
While you might be thinking “the 2013 SRT Viper has been here since being introduced at the 2012 New York International Auto Show” after reading the title of this piece – I am referring to a different sort of being officially here. The Chrysler Group issued their February 2013 sales report today and for the […] More »
By: Patrick Rall | March 1, 2013
