Video: Ram 1500 Steps Up Against Under 30k Pretenders

By - had an interesting idea for a comparison test. Rather than try to find similarly equipped models for apples-to-apples comparison, why not give automakers a hard $30,000 cap, including options, and let them send over what they believe to be their best truck?

The resultant comparison test
pitted full-size half-ton pickups from Ford, Chevy, Ram, Nissan and
Toyota against each other in a slew of tests. Which truck came out on
top? That award goes to the 2011 Ram 1500 Quad Cab.

Chrysler sent over the $25,240 Ram 1500 ST
with its available $2,295 5.7-liter HEMI V8 engine package, adding the
$770 ST Popular Equipment Group, $495 chrome package, $450 factory
spray-in bedliner and $335 receiver hitch for a total base price of

Testing included 0-to-60 and 1/4-mile passes, a hill
climb, braking maneuvers, performance with heavy payloads, an autocross
course, and fuel efficiency testing via a public-roads loop in the areas
surrounding Detroit, Mich. While the Ford was quicker and
more-efficient, the Ram performed well in every category. The versatile
truck scored well among intangibles and ultimately won testers’ hearts.

Content courtesy of Pricing Insider Blog

What do you think of this competition? Obviously it worked for Ram, but why? Sound off in the forums!

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