Even for the Dealer, that sounds high, It is a Great looking Truck. Try and find out if you can how long its been on the lot, may be difficult I know, it isnt something you can just ask them and expect an honest answer. Out here in california, dealerships use coding on the "stock number" tag usually found on the front windshield that will show the month they took it in...The longer it has been on the lot, obviously they want to move it quicker, that equals more bargaining power for the buyer...Good luck, its a Great looking Dakota