Mopar????????????
Thanks! Interesting though that a common term would be synonemous with Dodge. How did that occur????
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Probably closer to say synonymnous with Chrysler. I think it was autocraft with ferd. I don't recall what it was for gm. I think the whole MOPAR thing stuck because, even though they make up the smallest percentage of the whole automotive performance market, they are the best, brightest and most loyal ofthem all.
Mopar (short for MOtor PARts) is the automobile parts and service arm of the DaimlerChrysler American brands that were formerly owned by the Chrysler Corporation. The term was first used by Chrysler in the 1920s and has been in continuous use ever since.
The term has, however, passed into a broader usage among car enthusiasts as an inclusive word for any Chrysler-owned brand, but generally any Dodge, Chrysler, Plymouth, or DeSoto, and later AMC and Jeep, vehicle. This is because the Chrysler name refers to both to the parent company and to one of its brands, so if one wanted to refer unambiguously to the parent company, another word was needed. Thus, for example, a car club for owners of any Chrysler Corporation vehicle might describe itself as a club for "Mopar enthusiasts."
The term has, however, passed into a broader usage among car enthusiasts as an inclusive word for any Chrysler-owned brand, but generally any Dodge, Chrysler, Plymouth, or DeSoto, and later AMC and Jeep, vehicle. This is because the Chrysler name refers to both to the parent company and to one of its brands, so if one wanted to refer unambiguously to the parent company, another word was needed. Thus, for example, a car club for owners of any Chrysler Corporation vehicle might describe itself as a club for "Mopar enthusiasts."



