Nov. Sales: GM, Ford Down; Chrysler Up!
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Nov. Sales: GM, Ford Down; Chrysler Up!
Nov. Sales: GM, Ford Down; Chrysler Up
General Motors Corp. and Ford Motor Co. continued to lose market share during November as overall sales of new cars and trucks dropped nearly 3 percent. GM reported that sales dropped 12 percent last month despite a widely-publicized "Lock N' Roll" merchandising campaign that guaranteed buyers a low interest rate on second vehicle purchase in the future. The take rate on the campaign was relatively disappointing, GM officials acknowledged. Ford, meanwhile, reported a 7-percent drop in sales even though several of its new products such the 2005 Ford Mustang and new Ford Five Hundred sedan had begun to reach showrooms. The Chrysler Group,Toyota and Nissan, however, all enjoyed a bullish month. Chrysler Group sales were up 9 percent; Toyota's sales increased 8.8 percent and Nissan's jumped almost 30 percent, according to the company's sales reports. Kia and Hyundai also posted sales increases last month as did Mercedes-Benz, BMW and Subaru. Mitsubishi, Porsche, Mazda and Audi saw their sales drop last month.
The Car Connection
redriderbob
General Motors Corp. and Ford Motor Co. continued to lose market share during November as overall sales of new cars and trucks dropped nearly 3 percent. GM reported that sales dropped 12 percent last month despite a widely-publicized "Lock N' Roll" merchandising campaign that guaranteed buyers a low interest rate on second vehicle purchase in the future. The take rate on the campaign was relatively disappointing, GM officials acknowledged. Ford, meanwhile, reported a 7-percent drop in sales even though several of its new products such the 2005 Ford Mustang and new Ford Five Hundred sedan had begun to reach showrooms. The Chrysler Group,Toyota and Nissan, however, all enjoyed a bullish month. Chrysler Group sales were up 9 percent; Toyota's sales increased 8.8 percent and Nissan's jumped almost 30 percent, according to the company's sales reports. Kia and Hyundai also posted sales increases last month as did Mercedes-Benz, BMW and Subaru. Mitsubishi, Porsche, Mazda and Audi saw their sales drop last month.
The Car Connection
redriderbob
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