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Chrysler Groups Sales (July, 2005)

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Old Aug 4, 2005 | 08:03 AM
  #1  
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Default Chrysler Groups Sales (July, 2005)

Chrysler Group July U.S. Sales Surge 32 Percent, Achieve Highest Retail Sales Ever




Best July Results in Company's History

Retail sales increase 38 percent to achieve highest retail month in history
Chrysler brand sets new sales record with 32 percent increase, 61,193 units sold
Jeep® brand hits new high water mark with 53 percent sales increase, 56,280 units sold
Dodge powers its way to record sales with 23 percent increase




Driven by the strong and clear message of the Employee Pricing Plus program and one of the strongest product lineups in the industry, Chrysler Group sold 240,146 vehicles in July, representing a 32 percent increase over July 2004 sales of 189,619 units.

Retail sales of 217,081 units represent the single largest monthly retail total in the history of the Chrysler Group, an increase of 38 percent over July 2004 results.

Each of the automotive brands of the Chrysler Group, Chrysler, Jeep® and Dodge, experienced significant increases in sales that resulted in multiple nameplates establishing new sales records for July.

Chrysler brand posted sales of 61,193 units, an increase of 32 percent and an all-time sales record for the brand. July sales for Jeep brand products surged 53 percent to 56,280 units, the highest sales total for Jeep since its inception. The Dodge brand solidified its place as the volume leader for the company by posting sales of 122,673 units, a 23 percent improvement over 2004 results.

"Our July results were made possible by the 'perfect storm' of great products, clear and direct pricing, and strong messages that broke through the clutter. An improving economy nationwide also gave consumers the confidence to buy new cars and trucks," said Gary Dilts, Chrysler Group Senior Vice President – Sales. "We plan to continue offering Employee Pricing Plus on our remaining 2005 model year inventory with the supporting advertising that will grab customers' attention."

Sales of Chrysler Group products in key segments such as Minivans, Sports Tourers and Trucks posted strong results for July and solidified leadership positions in important categories.

Minivans
Led by the exclusive Stow 'n Go TM seating system, minivan sales continued their segment leadership and increased 59 percent to 45,624 units, compared to July 2004 sales of 29,842 units. Dodge Caravan was the minivan sales leader, posting sales of 23,969 units during July, an improvement of 36 percent over 2004 results. Chrysler Town & Country minivans posted sales of 21,655 units, an improvement of 95 percent over last year results and an all-time July sales record.

Sport-utility Vehicles
Sales of sport-utility vehicles for the company increased 38 percent, posting sales of 66,804 units. Jeep products led the way in the segment, with Jeep Liberty posting its highest July sales total ever with 20,245 units sold, an improvement of 22 percent over July 2004 sales. Jeep Grand Cherokee posted sales of 24,331 units, an increase of 85 percent. The signature nameplate of the Jeep brand and the originator of the sport utility segment, Jeep Wrangler, posted record sales of 11,704 units, a 66 percent surge over July 2004 results.

Trucks
Truck sales for the company totaled 64,217 units, an increase of 26 percent over July 2004 sales. Led by the company's nameplate volume leader and segment trend setter, the Dodge Ram posted record sales of 48,710 units, an increase of 26 percent over last year's sales. The all-new, re-designed Dodge Dakota delivered strong sales, with 13,567 units sold during July 2005, a 26 percent improvement over previous year's sales.

"The economy is beginning to show signs of momentum and consumer confidence is improving," said Dilts. "As other economic indicators including the stock market and unemployment continue to improve, customers continue to express more confidence about buying durable goods, like cars and trucks. Our product lineup is one of the youngest and freshest in the industry and we are pleased the market is responding."

Chrysler Group finished the month with 488,640 units of inventory, or a 53-day supply.
 
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Old Aug 4, 2005 | 03:40 PM
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Default RE: Chrysler Groups Sales (July, 2005)

As the guy says, "If you can find a better car, buy it."



Hmm, everyone's buying Chrysler!
 
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Old Aug 4, 2005 | 03:57 PM
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Default RE: Chrysler Groups Sales (July, 2005)

i just wish they used the employee pricing on the ram srt-10....
 
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Old Aug 4, 2005 | 03:58 PM
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Default RE: Chrysler Groups Sales (July, 2005)

Chrysler is on its way to #1! Good info



-Matt-
 
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Old Aug 4, 2005 | 05:54 PM
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Default RE: Chrysler Groups Sales (July, 2005)

The all-new, re-designed Dodge Dakota delivered strong sales, with 13,567 units sold during July 2005



hmmm what did the 300 do last month...owait the 300 did worse then the Dakota you all whine and bitch about.

300 sold 10,596 units July 05'
 
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Old Aug 4, 2005 | 08:21 PM
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Default RE: Chrysler Groups Sales (July, 2005)

that's only because of the crazy incentives they put on it, it's not hard to sell a truck when you put an employee discount on it which takes like $3-4k? off of the price and then an addition incentive of I belive $5k for the dakota, vs no incentives or employee pricing on the 300 because it doesn't need it to sell.
 
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Old Aug 25, 2005 | 11:57 AM
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Default RE: Chrysler Groups Sales (July, 2005)

They did have some very crazy deals on the dakotas....i leased mine for $150 a month. This is un-godly to me...u can't even buy a Toyota or Honda for that price.
 
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Old Aug 26, 2005 | 03:31 AM
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Default RE: Chrysler Groups Sales (July, 2005)


ORIGINAL: nickoman01

The all-new, re-designed Dodge Dakota delivered strong sales, with 13,567 units sold during July 2005



hmmm what did the 300 do last month...owait the 300 did worse then the Dakota you all whine and bitch about.

300 sold 10,596 units July 05'


This is real easy. A base 300 is leasing for about 250-300 a month. In July 4X4 quad daks were leasing for about a 150 bucks a month, loaded. Hmm... wonder why they sold so many? And yet with all the sales being up why did several plants get extended downtime for "inventory reductions". That just doesn't make sense.

Joe
 
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