So what’s augmented reality? Augmented reality (AR) is a term for a live direct or indirect view of a physical real-world environment whose elements are merged with CG imagery, creating an “augmented” or mixed reality.

Dodge has created an augmented reality website featuring the Dodge Avenger… If you have a web cam, internet access and a printer you can experience the site interactive first hand. If you don’t, not to worry, you can watch a video of what the Avenger Augmented Reality piece looks like…

To check it out, go to: http://amplifyavenger.com/online/ and follow the instructions once there!