A Cheaper Chrysler Crossfire!!!
http://www.mlive.com/newsflash/michi...7354933320.xml
Chrysler to offer lower-priced Crossfire to spur sales
The Associated Press
3/15/2004, 1:30 p.m. ET
DETROIT (AP) — DaimlerChrysler AG on Monday announced plans to add a lower-priced Crossfire coupe in its 2005 models in hopes to spur sales.
The Crossfire sports car will be offered starting at $29,920, but won't have many of the features offered on the 2004 model and some of the company's more decked out 2005 Crossfire upgrades.
"The idea is to offer better engineered vehicles at a better price point," Scott Slagle, Chrysler brand manager, told The Detroit News.
The lowest-price Crossfire coupe will come only with a six-speed manual transmission. It will lack heated, power leather seats, a tire pressure monitor and fog lamps, among other things. That coupe will only come in black, but a Crossfire Limited coupe that starts at $34,620 will be offered in six colors.
But the automaker also will be rolling out a new convertible roadster that starts at $34,960 and a top-of-the-line model called the SRT-6 that will start at $45,695. New Crossfire models start to arrive this spring.
"Tested at 150 miles per hour, the new 2005 Chrysler Crossfire gets the adrenaline flowing," Jeff Bell, a Chrysler vice president, said in a statement.
Jesse Toprak, director of pricing and market analysis for automotive research Web site edmunds.com, told the Detroit Free Press that Chrysler is making a smart move to lower the price.
He said the lower-priced Crossfire could sell without offering cash-back incentives, which undermine the automaker's goal of trying to establish an upscale brand. The Crossfire is built in Germany and has the same mechanical underpinnings at the Mercedez-Benz SLK roadster.
"You could almost consider Crossfire a steal," Toprak said.
redriderbob
Chrysler to offer lower-priced Crossfire to spur sales
The Associated Press
3/15/2004, 1:30 p.m. ET
DETROIT (AP) — DaimlerChrysler AG on Monday announced plans to add a lower-priced Crossfire coupe in its 2005 models in hopes to spur sales.
The Crossfire sports car will be offered starting at $29,920, but won't have many of the features offered on the 2004 model and some of the company's more decked out 2005 Crossfire upgrades.
"The idea is to offer better engineered vehicles at a better price point," Scott Slagle, Chrysler brand manager, told The Detroit News.
The lowest-price Crossfire coupe will come only with a six-speed manual transmission. It will lack heated, power leather seats, a tire pressure monitor and fog lamps, among other things. That coupe will only come in black, but a Crossfire Limited coupe that starts at $34,620 will be offered in six colors.
But the automaker also will be rolling out a new convertible roadster that starts at $34,960 and a top-of-the-line model called the SRT-6 that will start at $45,695. New Crossfire models start to arrive this spring.
"Tested at 150 miles per hour, the new 2005 Chrysler Crossfire gets the adrenaline flowing," Jeff Bell, a Chrysler vice president, said in a statement.
Jesse Toprak, director of pricing and market analysis for automotive research Web site edmunds.com, told the Detroit Free Press that Chrysler is making a smart move to lower the price.
He said the lower-priced Crossfire could sell without offering cash-back incentives, which undermine the automaker's goal of trying to establish an upscale brand. The Crossfire is built in Germany and has the same mechanical underpinnings at the Mercedez-Benz SLK roadster.
"You could almost consider Crossfire a steal," Toprak said.
redriderbob


