Official Dodge ‘Chief Donut Maker’ Position Is Now Open
Dodge Chief Donut Maker will make $150,000, drive a Hellcat car and serve as brand ambassador.
Earlier this year, the Dodge brand announced a contest for the “Chief Donut Maker”, serving as a brand ambassador while they go on the “auto adventure of a lifetime”. The early details explained that the Chief Donut Maker would get to do lots of cool Dodge performance-themed things while making a salary of $150,000. Oh, the Chief Donut Maker will also get a new Hellcat car to drive and a full wardrobe of Dodge apparel to wear at events – ranging from Radford Racing School to Roadkill Nights in Detroit.
“The Dodge Brothers were never content to follow the trends, they were the seekers of a better, faster, more outrageous way of doing things,” said Dodge CEO Tim Kuniskis. “We’re looking to hire someone just like them as our chief donut maker, someone who will embody their crazy can-do America-muscle spirit and carry the torch of the single most engaged group of enthusiasts the automotive industry has to offer. And what better way to find them than creating this once-in-a-lifetime opportunity to drive the No.1 muscle car in America.”
If that sounds like a job that you could do, the opening phase of the contest has begun and you have until the end of February to post your entry video.
How to Become the Dodge Chief Donut Maker
To enter the Dodge Chief Donut Maker contest, all you have to do is make a short video explaining why you would be the ideal person for the job. The press release announcing the program states that Dodge wants people to passion, creativity and charisma in making their entry video. Once the submission period ends at the end of February, a panel of judges will select the 10 best.
Those 10 Dodge fans will then be a part of a head-to-head competition to decide which person is best suited to serve as the Chief Donut Maker. The details of the competition are vague, but we know that it includes high performance driving situations and we know that it will all be recorded and used to create an online reality TV program.
You can check out the (very lengthy) rules by clicking here. If you intend to enter and you really hope to compete for the title of Chief Donut Maker, we suggest that you read through the entire page to see what all goes into the contest and the judging.
What You Need to Win
It is likely that scores of Dodge lovers will enter without looking at the details of the contest, but there are two key points that will impact the role of Chief Donut Maker the most.
First, the information references driving abilities more than once, so the person who wins will need to be able to drive a high performance muscle car near its limits. If you have never owned a car that will do a big burnout, you are fighting an uphill battle, regardless of how much you love the brand. If you are going to be the Chief Donut Maker, you need to be able to do controlled burnouts in a monster muscle car. Looking cute while sitting on the hood of your Scat Pack Charger – your first ever Dodge – isn’t going to get the job done.
Second, this contest is being used to make a reality TV-type program, so you have to be good on camera. One of the last phases of the contest for the 5 finalists is to test their “on-screen presence”, so if you are awkward on camera, you will need to fix that in the next few months.
In the end, it will be interesting to see if the Chief Donut Maker is actually someone who appropriately represents the Brotherhood of Muscle or if the judges pick someone with a big social media “celebrity” who likely won’t drive a Dodge product after their current lease ends.
Check out the video below with Bill Goldberg, who is charged with running the 10-person shootout portion of the contest.
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