Flashback Friday: Chuck Connors Introduces the Dodge Power Wagon

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1977 dodge power wagon 600

For this week’s Flashback Friday video, we take you back to 1977, where western actor Chuck Connors introduces the Dodge Ram Power Wagon. This 30 second spot shows a Dodge D200 breezing through some serious truckin’ action, including driving through the woods, driving up a rocky slope and peaking the large hill thanks to the shift on the fly four wheel drive system.

Chuck Connors was a big, tough man so he is the fitting spokesman for the rugged Dodge Power Wagon pickups of the 1970s. Connors was familiar with ruling the ranch, so his Dodge D200 seems like the perfect truck for a legendary rifleman. The commercial is a little cheesy, but it is too awesomely 80s to pass up.

Crank up your speakers and enjoy!

Longtime auto journalist Patrick Rall contributes to Ford Truck Enthusiasts, Rennlist, Club Lexus, F-150 Online, and YotaTech.

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