Mopar Shows Off the First Ram Headed to SEMA

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While the massive indoor Mopar display at next week’s 2013 SEMA Show in Las Vegas will have dozens of modified Chrysler Group vehicles, the company offered a small group of journalists a sneak peak at a handful of these vehicles – including the gorgeous Ram 1500 “Sun Chaser” shown here with Chrysler Group design boss Mark Trostle.  Finished in a gorgeous Orange Blast exterior paint and accented a variety of black hues (both matte and gloss), this Ram 1500 is clad with a collection of accessories that are either currently available or being considered for production to allow this beast to stand out at the packed SEMA Show.

This Ram 1500 is powered by the 5.7L Hemi that announces its presence through a Mopar Performance cat-back exhaust system while a Mopar suspension setup allows this truck 2 more inches of ground clearance.  Also from the current Mopar catalog is the great looking “power bulge” hood, front tow hooks, black side step bars and a spray in bedliner.  On the inside, the Ram Sun Chaser features lots of Orange Blast trim, Katzkin leather seats (with Orange Blast stitching), door sill guards and Mopar floormats.

Once Mopar had added some items that are currently available, the design team took to adding features that are not yet available but provided that the company sees enough interest – these items could soon arrive in the Mopar catalog.

First up, Mopar added a new roof rack that features adjustable support rails that allow for a range of differently sized objects to fit comfortably and to show off how big of an item this rack will hold, the Ram Sun Chaser is fitted with a large surf board – with hooks to allow this rack system to hold four surf boards at one time.  Next, Mopar has designed a conceptual tailgate seat the folds out to allow for a more comfortable place to sit than just the ribbed plastic of the inner tailgate liner.  Mopar then added a set of 17 inch beadlock rims wrapped in proper offroad duty tires with a set of matte black wheel flares added to the front and rear to prevent these beefy wheels and tires from sticking out too far.


The final – and most unusual – concept item added to the Mopar-modified Ram Sun Chaser is the new RamBox shower system.  As you can see in the image above, this shower system clips onto the door of the RamBox and this would allow those who get a bit dirty when enjoying nature to rinse off before climbing back into their Ram truck.

In the long run, I could definitely see the wheel flares, the beadlock rims, the tailgate seat and the roof rack system showing up in the Mopar catalog while the innovative RamBox shower serves as the long shot of the group.

Longtime auto journalist Patrick Rall contributes to Ford Truck Enthusiasts, Rennlist, Club Lexus, F-150 Online, and YotaTech.

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