Price Hikes Coming for 2014 Dodge, Ram and SRT Products

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The official pricing for the 2014 SRT lineup has gone live on the DriveSRT website and there will be price increases across the lineup – although the new Charger Core package brings about a new lower cost option for those Mopar lovers who want to put a 470hp Dodge sedan in their garage.  Also, while the 20114 model year pricing has not been posted on the Dodge or Ram sites, Allpar has reported that a great many of those models are also due for at least a small price increase for the new model year.

First off, it was announced in August that the 2014 SRT Viper would get a price hike up to $101,995 but it seems that the company has quietly raised the price even further as the list base price is now $102,485 – an increase of $490.  The 2014 Dodge Challenger SRT also gets a $490 price hike from the 2013 model year while the 2014 Dodge Charger SRT pricing starts $2,065 less than the 2013 Charger SRT8, presumably due to the addition of the lower priced SRT Core package.  Unfortunately, the pricing has still not been announced for the 2014 Viper TA shown above.

According to Allpar, the 2014 Dodge Avenger SE will cost $700 more and the Avenger SXT will cost $600 more – making the Avenger the model with the most dramatic increase in base pricing.  However, the higher end Blacktop and Rallye trimlines for the midsized Avenger decrease in prices by $200 and $395 respectively.  The entry level 2014 Dodge Charger SE is expected to cost $200 more than the 2013 models but with the 8-speed automatic transmission option costing $200 less – the 2014 model year increase is absorbed for those who opt for the pricier (and more efficient) transmission option.

Finally, the Ram pickup family is expected to get increases across the board with the 2014 Ram 1500, 2500 and 3500 costing $185 more than 2013 while the bigger 4500 and 5500 see their prices rise by $210.

In short, with no huge changes planned for the 2014 model year among many of the Dodge, Ram and SRT products, buyers who want to save some money might want to buy before the 2013s are gone because in most cases – they are going to be less expensive even if you are paying sticker price.

"Before I was old enough to walk, my dad was taking me to various types of racing events, from local drag racing to the Daytona 500," says Patrick Rall, a lifetime automotive expert, diehard Dodge fan, and respected auto journalist for over 10 years. "He owned a repair shop and had a variety of performance cars when I was young, but by the time I was 16, he was ready to build me my first drag car – a 1983 Dodge Mirada that ran low 12s. I spent 10 years traveling around the country, racing with my dad by my side. While we live in different areas of the country, my dad still drag races at 80 years old in the car that he built when I was 16 while I race other vehicles, including my 2017 Dodge Challenger SRT Hellcat and my 1972 Dodge Demon 340.

"Although I went to college for accounting, my time in my dad’s shop growing up allowed me the knowledge to spend time working as a mechanic before getting my accounting degree, at which point I worked in the office of a dealership group. While I was working in the accounting world, I continued racing and taking pictures of cars at the track. Over time, I began showing off those pictures online and that led to my writing.

"Ten years ago, I left the accounting world to become a full-time automotive writer and I am living proof that if you love what you do, you will never “work” a day in your life," adds Rall, who has clocked in time as an auto mechanic, longtime drag racer and now automotive journalist who contributes to nearly a dozen popular auto websites dedicated to fellow enthusiasts.

"I love covering the automotive industry and everything involved with the job. I was fortunate to turn my love of the automotive world into a hobby that led to an exciting career, with my past of working as a mechanic and as an accountant in the automotive world provides me with a unique perspective of the industry.

"My experience drag racing for more than 20 years coupled with a newfound interest in road racing over the past decade allows me to push performance cars to their limit, while my role as a horse stable manager gives me vast experience towing and hauling with all of the newest trucks on the market today.

"Being based on Detroit," says Rall, "I never miss the North American International Auto Show, the Woodward Dream Cruise and Roadkill Nights, along with spending plenty of time raising hell on Detroit's Woodward Avenue with the best muscle car crowd in the world.

Rall can be contacted at QuickMirada@Yahoo.com


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